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Examples

Demo flow examples

A demo flow is the ordered path through the product—not the menu order. Steal these patterns, then generate a Tell–Show–Tell outline matched to your buyer and your product name.

What makes a usable flow

  • One thread.One persona, one job-to-be-done, one outcome. Branching “while we’re here” is how flows break.
  • Outcome per beat.After each chunk, say what changed for the buyer before you advance.
  • Proof last.Build belief with the walkthrough first; then add the evidence that makes it stick.

Three copy-paste flow examples

Replace product names and labels with yours. Keep the sequence—it is the story, not the feature list.

Operations / intake-to-execution

Buyer lens: Mid-market ops leader tired of email chains

  1. 1. Intake — Show how a request lands in one place (tell the bottleneck, show the form or trigger, recap: no more lost threads).
  2. 2. Routing — Show rules or queues that assign work (tell why it matters, show configuration or auto-route, recap: fewer manual handoffs).
  3. 3. Execution — Complete one unit of work in the UI (tell the outcome, show the screen flow, recap: time-to-done).
  4. 4. Visibility — Dashboard or timeline for status (tell what managers need, show the view, recap: where things stall).
  5. 5. Exception — One edge case (tell when things break today, show how you catch it, recap: risk down).

Analytics / metric-to-decision

Buyer lens: RevOps or finance stakeholder who lives in spreadsheets

  1. 1. Sources — Connect the data they care about (tell distrust of manual exports, show connector or import, recap: single source).
  2. 2. Definition — Define one KPI in the product (tell ambiguity today, show metric builder, recap: shared definition).
  3. 3. Slice — Break down by team, region, or cohort (tell the question they ask weekly, show drill, recap: answer in seconds).
  4. 4. Alert — Threshold or anomaly (tell late discovery, show alert rule, recap: proactive).
  5. 5. Export / embed — How it lands in their workflow (tell board decks, show export or embed, recap: no duplicate work).

Team collaboration / shared workspace

Buyer lens: Functional lead rolling out a new way of working

  1. 1. Space — Create or open the team workspace (tell scattered docs, show structure, recap: one home).
  2. 2. Permissions — Who sees what (tell compliance worry, show roles, recap: safe sharing).
  3. 3. Live work — Co-edit or comment flow (tell version chaos, show real-time or review, recap: single current copy).
  4. 4. Handoff — Task or approval to another role (tell dropped balls, show assignment, recap: clear owner).
  5. 5. History — Audit or version trail (tell “who changed what,” show history, recap: accountability).

Generate a Tell–Show–Tell flow

Picks a structure by scenario; you still plug in real screens.

Your flow outline

Tell → Show → Recap on each step.

Choose a scenario and click Generate flow outline.

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